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29 January, 2025
Improve your social media strategy with Semrush
Luigi Laezza
3 minutes
Trending
I recently discovered SEM, a web application that provides a powerful interface to track social media performance and gain deep insights into your audience.
With SEM, you can:
✅ Analyze competitor engagement – See which brands in your industry have the largest audiences and highest engagement rates.
✅ Track industry trends – Understand your competitors’ posting habits and content strategies.
✅ Monitor conversations – Read what people and brands in your industry are discussing.
✅ Identify key influencers – Find out who is mentioning your brand or your competitors on Twitter.
✅ Discover trending hashtags – Track the most-used hashtags on Facebook and Twitter for better engagement.
✅ Benchmark your brand – Compare your brand’s social media presence against competitors.
From the very first day of using SEM, I realized how powerful and insightful it is. With just a quick glance, I can assess my company’s online presence and uncover growth opportunities.
